Netflix is arguably one of the most popular streaming service on the internet, and it’s success can be traced all the back to 2007. A lot has changed over the years, though. It And if the latest reports are to be believed, Netflix is also expected to gain ads.
What Will Ads Do to Netflix?
Instead of dwelling on whether or not Netflix will get ads, it is worth looking at the bigger picture, in my opinion.
It is hard to overlook the fact that there’s a slight chance that Netflix may lose some edge when it comes to the content. Instead of seeing more ‘Netflix Originals’, you may start seeing more third-party content like Vox Media’s ‘Explained’ series or BuzzFeed’s ‘Follow This’. With advertisements, branded content will not be far away. And in these cases, quality will never be on par with what Netflix delivers in its original programming.
The reality is that the streaming wars are about to begin in full swing next year. Apple will make a huge play with the revamped Apple TV; YouTube Originals will go mainstream in many countries along with YouTube Premium; Disney is gearing up for the Disney+ streaming service – after relieving Netflix of some of its popular Marvel series. So Netflix will have more than its share of competition, and it will need to look at ways to make the service more affordable for a lot many users.