While Jony Ive’s journey with Apple ended three years ago, it wasn’t really an end as it continued to work with Apple on a contractual basis. It seems like this relationship is officially coming to an end, as rumor has it that Jony Ive will no longer work with Apple, thus, bidding goodbye to his 3-decade-long association with the company.
A recent report by The New York Times (citing two people close to the matter) suggests that Apple won’t renew the contract with Jony Ive, which is now coming to an end. To recall, when Ive left Apple in 2019, he entered a multi-year contract for more than $100 million, with Apple as its primary client.
Ive will continue to work for hid firm LoveFrom, which he started three years ago, at the time he left Apple. It said that Airbnb and Ferrari will remain his clients. As for Apple, its chief operating officer, Jeff Williams will be looking into the design team. Industrial design will be led by Evans Hankey, while software design will be led by Alan Dye.
