In a vast market with hundreds of companies and their brand names, distinguishing the products by their brands can become a bit problematic for the general consumers. So, companies always try to keep their image inside the consumer’s mind through their unique logos and text designs. Similarly, Apple is will also not support the fact if some other company uses a logo that is closely similar to the Cupertino giants’. So now, the company has filed a complaint against another company for using an Apple-like logo.
Apple also adds that as the app is food/recipe-based, it is much closer to “Apple’s natural zone of expansion for Apple’s Apple Marks.” In simpler words, as Apple already has “services related to computer software, as well as healthcare, nutrition, general wellness, and social networking”, a food/recipe service is very much within their domain of expansion.
