Apple Officially Unveils Tile Like Airtag Tracking Device Priced At 29

Putting an end to the endless stream of rumors and leaks, Apple has officially unveiled its Tile-like tracking device AirTag during the ‘Spring Loaded’ event today. It is a tiny circular device that lets you track items, such as wallets, keys, bags, and more, via the ‘Find My’ app, when iOS 14.5 rolls out later this week.

Apple AirTag is a small and lightweight tracking device with a polished stainless steel top. It carries an IP67 water and dust-resistant rating and a user-replaceable coin cell battery. You can twist off the steel cover and change the CR2032 coin cell battery, which Apple says will last you over a year.

You will be able to buy an Apple AirTag for $29 each. If you plan on tracking the location of more stuff, you can buy the $99 four-pack of AirTags in the US. Apple will compete against the likes of Tile and the recently launched Samsung SmartTag.