Just a few days ago, Apple introduced the much-awaited iPhone SE 3, which is the first inexpensive 5G iPhone with the flagship A15 Bionic chipset that’s found on the iPhone 13 series. While this could have been the best-selling iPhone, it doesn’t seem so as Apple has reportedly reduced its production.
Four people close to the matter have suggested (courtesy of Nikkei Asia) that Apple is planning to cut the iPhone SE 3 production by 20%, lowering the number of SE 3 units produced by 2 to 3 million units this quarter. The report suggests that the decision to reduce the production of the recent iPhone is accredited to the ongoing Russia-Ukraine war, which can further the global chip shortage issue.
There’s a possibility that the inexpensive 5G iPhone with the latest A15 Bionic chipset wasn’t enough to lure people into buying it. It also is a call for Apple to drop the obsolete iPhone 8-like form factor and come up with something new to attract more users. A refreshed design is what we need!
